My name is Leonardo Leal, a Designer based in Curitiba, Brazil. Through brand strategy and digital design, I help people build meaningful interactions with their audience. With 4 years of experience across multidisciplinary projects, I focus on crafting impactful digital products that enhance brand visibility and engagement.

My name is Leonardo Leal, a Designer based in Curitiba, Brazil. Through brand strategy and digital design, I help people build meaningful interactions with their audience. With 4 years of experience across multidisciplinary projects, I focus on crafting impactful digital products that enhance brand visibility and engagement.

Glass Diamond

About this project

Glass Diamond is a Brazilian brand of experimental jewelry, which reaches a young audience passionate about fashion, art and design. The brand has a logo with letters drawn from scratch, designed to convey luxury and boldness. The identity is built around a concept that explores rocks and minerals in their raw state, which are yet to be refined. Diamonds come from magma, and glass comes from sand, which in turn comes from rocks; In this way, the brand name becomes an initial starting point for various visual and conceptual explorations.

Diadia

About this project

Diadia is a platform dedicated to promoting the interaction and instruction of young people and adults with intellectual disabilities in their daily activities. Through interactive media resources, our goal is to provide greater autonomy, enhance cognitive development, and improve the quality of life for people. The project won 1st place in the Full Design Award 2023, in the Design: Strategies and Services category.

Hayashi

About this project

Hayashi is a brand that offers accessible financial education, focused on helping people manage their finances and invest safely. Led by André Hayashi, a financial expert with over 25 years of experience, the platform provides courses for beginners, intermediates, and advanced learners, personalized consulting, and content designed to help users achieve financial independence.

Epifania

About this project

The project Epifania aims to raise public awareness about the impact of the fashion industry on oceans. As part of its outreach strategy, a website was created to host the editorial and present the layout of the written research.

How I work

By blending branding, art direction, web design, and UI/UX expertise, I assist brands in forging meaningful and lasting connections with their tribe. My approach goes beyond aesthetics, focusing on building a cohesive system that resonates across all touchpoints.

Services

Branding

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I transform your vision into a powerful brand identity that resonates deeply with your audience. My branding service includes everything from logo design to color schemes, typography, and comprehensive brand guidelines. I'm here to ensure your brand not only stands out but also truly communicates your values and connects effectively with your target audience.

Web Design

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I specialize in crafting beautiful, functional websites tailored to your brand’s unique needs. My focus is on aesthetic appeal, user experience, and mobile responsiveness, ensuring your site not only looks great but performs seamlessly across all devices. Let me create a digital presence that elevates your brand and engages your visitors.

Web Development

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With intuitive, no-code platforms like Framer, I bring web designs to life quickly and efficiently. This approach allows for greater flexibility and faster execution, empowering your brand to have a strong, professional online presence without complex coding.

UX Design

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I design with your user at the forefront of my mind. My UX design services are centered around creating engaging and intuitive user experiences. Through comprehensive user research, wireframing, and usability testing, I ensure that your website or app is not just accessible but also easy to navigate and effectively meets the needs of your users.

Strategy

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"I help shape the future of your online presence with a clear, actionable strategy. My services are designed to help you define your goals, understand your audience, and carve a path to digital success. From conducting thorough market research to crafting digital marketing strategies, I provide the insights and direction necessary for your brand to flourish online.

Branding

+

I transform your vision into a powerful brand identity that resonates deeply with your audience. My branding service includes everything from logo design to color schemes, typography, and comprehensive brand guidelines. I'm here to ensure your brand not only stands out but also truly communicates your values and connects effectively with your target audience.

Web Design

+

I specialize in crafting beautiful, functional websites tailored to your brand’s unique needs. My focus is on aesthetic appeal, user experience, and mobile responsiveness, ensuring your site not only looks great but performs seamlessly across all devices. Let me create a digital presence that elevates your brand and engages your visitors.

Web Development

+

With intuitive, no-code platforms like Framer, I bring web designs to life quickly and efficiently. This approach allows for greater flexibility and faster execution, empowering your brand to have a strong, professional online presence without complex coding.

UX Design

+

I design with your user at the forefront of my mind. My UX design services are centered around creating engaging and intuitive user experiences. Through comprehensive user research, wireframing, and usability testing, I ensure that your website or app is not just accessible but also easy to navigate and effectively meets the needs of your users.

Strategy

+

"I help shape the future of your online presence with a clear, actionable strategy. My services are designed to help you define your goals, understand your audience, and carve a path to digital success. From conducting thorough market research to crafting digital marketing strategies, I provide the insights and direction necessary for your brand to flourish online.

Branding

+

I transform your vision into a powerful brand identity that resonates deeply with your audience. My branding service includes everything from logo design to color schemes, typography, and comprehensive brand guidelines. I'm here to ensure your brand not only stands out but also truly communicates your values and connects effectively with your target audience.

Web Design

+

I specialize in crafting beautiful, functional websites tailored to your brand’s unique needs. My focus is on aesthetic appeal, user experience, and mobile responsiveness, ensuring your site not only looks great but performs seamlessly across all devices. Let me create a digital presence that elevates your brand and engages your visitors.

Web Development

+

With intuitive, no-code platforms like Framer, I bring web designs to life quickly and efficiently. This approach allows for greater flexibility and faster execution, empowering your brand to have a strong, professional online presence without complex coding.

UX Design

+

I design with your user at the forefront of my mind. My UX design services are centered around creating engaging and intuitive user experiences. Through comprehensive user research, wireframing, and usability testing, I ensure that your website or app is not just accessible but also easy to navigate and effectively meets the needs of your users.

Strategy

+

"I help shape the future of your online presence with a clear, actionable strategy. My services are designed to help you define your goals, understand your audience, and carve a path to digital success. From conducting thorough market research to crafting digital marketing strategies, I provide the insights and direction necessary for your brand to flourish online.